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Stop Before You Start (

Stop Before You Start is a campaign website for the Health Promotion Agency, encouraging New Zealanders to avoid smoking.

Who: The Health Promotion Agency (HPA) delivers programmes related to the Government's health targets across tobacco control, mental health, nutrition, and other areas.

What: Campaign website for Stop Before You Start built on the Sector Starter Kit. 


  • Visual design that ties in with the campaign and existing branding
  • 'The burning question' quiz

The Stop Before You Start campaign was live between 2016 and 2019.

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